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Don’t automate Obliterate

Most AI work automates the tasks a business can already see. We reimagine the ones it can’t.

You can’t see a process you’ve run ten thousand times. We make it visible again.

A craftsman bent over a workbench, absorbed in the work.
Habit hides the work

Agentic AI is here, and every business now has to confront it. Regibus helps owner-run businesses rebuild their workflows for the new era: we spend a week inside yours, then design, build and run agentic AI around the way your work should be done.

  1. Week one, on site

    Excavate

    We surface the workflow you can’t see from inside it, one step at a time.

  2. Every step has to earn its place

    Obliterate

    Most of the steps in a workflow only exist to feed the next one. Those go.

  3. Built with your team

    Rebuild

    What survives is built for the person who works in it all day, then installed and maintained.

What we actually build

Absorb the work.
Don’t imitate the worker.

Most AI copies a person step by step. That is the worst design there is: AI is brilliant at some tasks and confidently wrong at the one right next to it. So we don’t teach software to do the job your way. We redesign the job until the step disappears.

What most AI builds What we build
A copilot on every desk Agents that run the work between the desks
A chatbot that answers “when will you get here?” Customers who already know
An assistant that chases the paperwork Paperwork that files itself when the job closes

Six stages, one team

Diagnosis to adoption.
One team, start to finish.

Consultancies hand you a report. Agencies hand you a tool. We do the whole thing, and the people who interview your staff are the people who build, test and install what comes next.

  1. 01

    Diagnosis

    We map how the work actually happens, step by step, on site.

  2. 02

    Interviews

    We sit with the people doing the work, not only the people managing it.

  3. 03

    Build

    Agentic AI designed around the rebuilt workflow, not the old one.

  4. 04

    Testing

    On your real work, with your team, before anything goes live.

  5. 05

    Implementation

    Installed in your business and wired into the tools you already use.

  6. 06

    Adoption

    We stay until your team uses it without thinking about it.

The research underneath

  • LuchinsEinstellung effect, 1942
  • DunckerFunctional fixedness, 1945
  • Bilalić, McLeod & GobetExpert blindness, 2008
  • BrynjolfssonThe Turing Trap, 2022
  • Dell’Acqua et al.The jagged frontier, 2023
  • Dietvorst, Simmons & MasseyAlgorithm aversion, 2015
  • Lee & SeeTrust in automation, 2004
  • Norton, Mochon & ArielyThe IKEA effect, 2012
  • SwellerCognitive load, 1988
A hand gripping a well-worn tool.

Built to survive its first mistake.

  1. Control

    A person’s hand on the wheel wherever trust would break.

  2. Ownership

    Your team designs it, so your team defends it.

Who does the work

Arthur van den Bergh Founder

Arabic at Oxford. Project manager at the Oxford Commodities Society. Leads product direction and client engagements.

Aryan Ravi Head of engineering

Mathematics and Computer Science at Oxford. Designs and builds the agentic systems.

Luke Chalmers Head of diagnosis

Laidlaw Scholar at Oxford reading Philosophy, Politics and Economics, and head of the Oxford Strategy Group. Runs the week on site.

A van with its headlights on, parked on a city street at night.

Show us the work you’ve stopped seeing.

contact@regibus.com